[STEAM] New U.S. laws on view-botting will have some streamers firing up LinkedIn for the first time

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way this streamer has 20K viewers,” you’ve probably mumbled to yourself at some point. We might find out soon enough if that’s true, thanks to new regulations announced today by the Federal Trade Commission.

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on purchasing AI comments and reviews for products today, strictly prohibiting the practice in the ******* States. And while most of these new rules target reviews and testimonials for products, there’s also an interesting addition in the last section about social media indicators. “The final rule prohibits anyone from selling or buying fake indicators of social media influence, such as followers or views generated by a **** or hijacked account,” the post reads. That definitely seems to implicate

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viewership numbers, as companies and esports organizations often tout their viewership numbers to media companies and prospective investors alike. And it could mean any U.S. streamers that are view botting will need to clean up their act quickly.

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