Canada to Stop Spending on Facebook and Instagram Ads

[Pelican Press 0]

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Canada to Stop Spending on

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and

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Ads

The ********* government will stop spending some CAD 10 million (nearly Rs. 62 crore) per year on

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and

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ads amid a dispute over a new law on paying online news publishers that the Meta-owned platforms have opposed, Heritage Minister Pablo Rodriguez said on Wednesday.

The government still sees a path forward in resolving the quarrel that has led to Meta and Alphabet’s

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to say they would end news access on their platforms in Canada, Rodriguez told reporters in Ottawa.

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and Meta announced their moves after Bill C-18, or the Online News Act, was passed into law last month. The government is in the process of finalizing rules that would require the platforms to share some advertising revenue before the law is implemented by the end of this year.

“We cannot continue paying advertising dollars to Meta while they refuse to pay their fair share to ********* news organizations,” Rodriguez said.

The legislation was drafted after calls from Canada’s media industry for tighter regulation of internet giants to allow news businesses to recoup financial losses suffered in the years that

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gained a greater share of the online advertising market.

“We believe we have a path forward and we’re willing to continue talking with the platforms,” Rodriguez, who introduced the legislation last year, said.

Meta had no immediate comment. It has previously said that news does not hold economic value for the company and news organizations benefit from sharing their reports on

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.

********* telecoms operator Quebecor and Cogeco, which runs radio stations in Quebec, also said on Wednesday they would stop advertising on

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and

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because of Meta’s opposition to the new law.

© Thomson Reuters 2023

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From the Nothing Phone 2 to the Motorola Razr 40 Ultra, several new smartphones are expected to make their debeut in July. We discuss all of the most exciting smartphones coming this month and more on the latest episode of Orbital, the Gadgets 360 podcast. Orbital is available on

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#Canada #Stop #Spending #

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