TikTok Announces Text-Only Posts to Rival Twitter After Elon Musk Rebrands Platform to X

[Pelican Press 0]

This is the hidden content, please

• Sign In
• or
• Sign Up

TikTok Announces Text-Only Posts to Rival

This is the hidden content, please

• Sign In
• or
• Sign Up

After Elon Musk Rebrands Platform to X

TikTok, the social platform known for its addictive video content, announced Monday that it will offer text-only posts, becoming the latest tech giant to offer an alternative to embattled

This is the hidden content, please

• Sign In
• or
• Sign Up

.

The text posts on TikTok will most closely resemble similar offerings on

This is the hidden content, please

• Sign In
• or
• Sign Up

, which earlier this month also launched a challenge to

This is the hidden content, please

• Sign In
• or
• Sign Up

— which owner Elon Musk renamed X —  called Threads.

Like Meta-owned Threads, TikTok benefits from its size, with around 1.4 billion monthly active users, according to specialist site Business of Apps.

But unlike

This is the hidden content, please

• Sign In
• or
• Sign Up

’s parent company, it has chosen to integrate its new text-only feature into its app rather than launch a separate product, as Meta did with Threads.

TikTok’s version will remain more visual than a

This is the hidden content, please

• Sign In
• or
• Sign Up

or Threads post, with users able to add a colour background, music and stickers to the post.

The ********-owned company said the new format will expand the “boundaries of content creation for everyone on TikTok” and tap into the “creativity” seen in comments and captions, the company said.

In addition to Threads, smaller platforms such as Mastodon, Bluesky and Substack Notes have emerged as potential rivals to

This is the hidden content, please

• Sign In
• or
• Sign Up

, but none have so far dethroned it despite its troubles.

Musk last week said

This is the hidden content, please

• Sign In
• or
• Sign Up

has lost roughly half of its advertising revenue, leaving an opportunity for the challengers.

---

Will the Nothing Phone 2 serve as the successor to the Phone 1, or will the two co-exist? We discuss the company’s recently launched handset and more on the latest episode of Orbital, the Gadgets 360 podcast. Orbital is available on

This is the hidden content, please

• Sign In
• or
• Sign Up

,

This is the hidden content, please

• Sign In
• or
• Sign Up

,

This is the hidden content, please

• Sign In
• or
• Sign Up

,

This is the hidden content, please

• Sign In
• or
• Sign Up

,

This is the hidden content, please

• Sign In
• or
• Sign Up

,

This is the hidden content, please

• Sign In
• or
• Sign Up

and wherever you get your podcasts.

(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)

Affiliate links may be automatically generated – see our ethics statement for details.

This is the hidden content, please

• Sign In
• or
• Sign Up

#TikTok #Announces #TextOnly #Posts #Rival #

This is the hidden content, please

• Sign In
• or
• Sign Up

#Elon #Musk #Rebrands #Platform

This is the hidden content, please

• Sign In
• or
• Sign Up

This is the hidden content, please

• Sign In
• or
• Sign Up