[STEAM] Take-Two boss says gen-AI has played "zero part" in GTA 6's creation, even though his studios are "embracing" it more widely

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Here I am again, sitting at my desk, listening to Take-Two boss Strauss Zelnick spout some financial buzzwords in an investor call, just in case there are any revelations about GTA 6. It's become a quarterly tradition for me now. Anyway, there's no need for panic this time around, gamers - the big takeaway from Take-Two's new earnings report is that the

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of November 19 remains unchanged. Huzzah! However, there are a few more interesting tidbits to come from Zelnick today. He has commented for the first time on marketing for GTA 6, addressed rumors about delaying physical editions of the game, and got very starry eyed about generative AI following all the recent

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Genie mania. However, he's assured that gen-AI has played "zero part" in the development of Rockstar's upcoming behemoth.

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