Meta is testing cross-posting from Instagram to Threads

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Meta is testing cross-posting from

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to Threads

Meta is testing a new way to boost engagement on Threads using

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. The company is now testing the ability to cross-post photos from

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to Threads. Meta confirmed the experiment after

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the setting crop up in

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(TechCrunch was first to

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the change).

According to the company, cross-posting from

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to Threads is optional, though users can opt to have automatically all new photo posts shared to their Threads account as well. (Those who are part of the test can tweak cross-posting settings in the

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app.)

Meta has been testing a number of features to boost the growth of Threads, which currently has users. The company has also experimented with cross-posting to Threads and Threads posts directly in

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and

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feeds, regardless of whether they use the app. It’s also encouraging creators to be more active on the app. Meta has been to creators in exchange for high-performing posts on Threads.

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news, gear,

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, meta, threads
#Meta #testing #crossposting #

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#Threads

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