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[STEAM] Steam's popular Bongo Cat clicker is losing money, but its worth to its devs lies elsewhere

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Despite currently sitting above the likes of
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,
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, and
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in the fourth spot on Steam's
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, a
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clicker game is "actually losing us money in the end", according to its devs.

So, why are developers Irox Games and their CEO Marcel Zurawka keeping this app about a meme cat that sits on your desktop and drops a big slap every time you click on a thing going? Well, in an
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, they explained that the bot-infested idler's true worth is in helping advertise another game they're trying to vault up the Steam pre-release popularity charts.

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