If I Could Only Buy and Hold a Single Stock, This Would Be It

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If I Could Only Buy and Hold a Single Stock, This Would Be It

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management wants to double its revenue and market cap by 2030.

The company remains the king of the streaming service stocks.

That’s thanks to its loyal subscriber base and substantial content library.

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Owning just a single stock is not a great strategy. Indeed, experts agree: It’s best to own a diversified portfolio of stocks to insulate yourself from market volatility and the pitfalls that any company — even the great ones — experience from time to time.

That said, if I could own only a single stock, I know which one I would choose:

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(NASDAQ: NFLX). Here’s why.

Image source: Getty Images.

According to recent reporting from The Wall Street Journal,

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executives have outlined a detailed plan aimed at raising

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’s

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to over $1 trillion by 2030. As of this writing,

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’s market cap is $504 billion, meaning the company would need to roughly double its stock price of around $1,200 to break into the $1 trillion club.

It’s an ambitious goal and one that will require significant growth in the company’s key metrics. Its subscriber base will have to expand, along with the fees it charges those subscribers. In addition, the company will need to generate more money from advertising and perhaps tap new business segments like gaming.

In turn,

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, net income, and free cash flow will have to surge. According to the Journal’s reporting, company executives are hoping to double

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’s annual revenue to around $78 billion by 2030. Furthermore, they expect to generate nearly $9 billion of this revenue from advertising. However, it’s unclear how much

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currently generates from ads, although some analysts estimate it to be around $2 billion.

In other words,

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has plenty of work to do. Yet, I do think the company is more than capable of hitting these lofty goals and delivering significant gains to shareholders. Here’s why.

To put things bluntly:

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is the best streaming service provider — *******. And that’s saying something. Many companies have taken a run at

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over the last decade: Walt Disney, Apple,

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, Comcast, Paramount Global, and Warner Brothers Discovery. Yet, despite all this competition,

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hasn’t just survived, it’s thrived.

The company’s stock has surged by an eye-popping 1,200% over the last decade. That works out to a mouth-watering compound annual growth rate of 30%. That’s easily the best among its entertainment industry peers. In fact, it’s even better than tech giants like Apple and

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, too.

Story Continues

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data by

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The truth of the matter is this:

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has shown that it can outcompete others thanks to several key competitive advantages:

Subscriber growth:

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has managed to grow its customer base to over 300 million thanks to its massive content library and algorithmic recommendations that keep people coming back for more.

Pricing power: Even though

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has significantly increased its prices over the last decade, user churn has remained minimal, making it easy to grow its overall subscriber base.

Original content and live events:

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continues to produce original content that generates buzz, like Squid Game, Wednesday, Bridgerton, and Stranger Things. The company is also expanding into live events, including sports and gaming.

To sum up,

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is the best at what it does, and its management has put forth an aggressive goal to double its revenue and market cap within the next five years. That’s a great sign for investors, as it signals that the company is aiming high.

However, like any stock, there are risks to owning

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. Its monumental goals are just that: goals. There’s no guarantee the company will hit the mark. If subscriber growth cools or if consumers are unwilling to shoulder further price increases, the company’s fundamentals — and its stock price — could stall.

That said, I remain bullish on

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. It has become entrenched in many people’s mind as the name in video streaming and is now part of their daily routine. In my opinion, the company will continue to achieve its goals, rewarding shareholders in the process. That’s why it’s my pick if I could only own one stock.

Before you buy stock in

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, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 

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for investors to buy now… and

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wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when 

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 made this list on December 17, 2004… if you invested $1,000 at the time of our recommendation, you’d have $656,825!* Or when Nvidia made this list on April 15, 2005… if you invested $1,000 at the time of our recommendation, you’d have $865,550!*

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*Stock Advisor returns as of June 2, 2025

John Mackey, former CEO of Whole Foods Market, an

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subsidiary, is a member of The Motley Fool’s board of directors.

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has positions in

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and Walt Disney. The Motley Fool has positions in and recommends

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, Apple,

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, Walt Disney, and Warner Bros. Discovery. The Motley Fool recommends Comcast. The Motley Fool has a

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.

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was originally published by The Motley Fool

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#Buy #Hold #Single #Stock

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