[STEAM] Genshin Impact 5.7 drip marketing speculation

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Genshin Impact drip marketing that will reveal the new characters for version 5.7. According to the latest leaks, we can expect two playable characters in the upcoming update, and the developers will reveal them a few days after version 5.6 goes live.

You can find more details about the expected Genshin Impact 5.7 drip marketing date and the characters in this article.

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Genshin Impact 5.7 drip marketing expected date

Until last year, Genshin Impact used to reveal the new playable characters two days before the new update that precedes their release version. After version 5.3, the developers changed the schedule for unknown reasons. Thus, based on the new cycle, we can expect the drip marketing for version 5.7 on May 12 and/or May 13 at 5am CT.

I have mentioned May 13 because HoYoverse is expected to reveal two characters. They might announce the second character a day after announcing the first character, since that's what they did with Ifa and Escoffier. That said, it is also possible that both new entities are announced on the same day.

Drip marketing expected characters

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