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Amazon launches fixed pricing to treat hair loss, erectile dysfunction


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launches fixed pricing to treat hair loss, erectile dysfunction

A worker delivers

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packages in San Francisco on Oct. 24, 2024.

David Paul Morris | Bloomberg | Getty Images

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on Thursday announced Prime members can access new fixed pricing for treatment of conditions like erectile dysfunction and men’s hair loss, its latest effort to compete with other direct-to-consumer marketplaces such as Hims & Hers Health and Ro.

Shares of Hims & Hers fell as much as 17% on Thursday, on pace for its worst day.

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said in a
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that Prime members can see the cost of a telehealth visit and their desired treatment before they decide to proceed with care for five common issues. Patients can access treatment for anti-aging skin care starting at $10 a month; motion sickness for $2 per use; erectile dysfunction at $19 a month; eyelash growth at $43 a month, and men’s hair loss for $16 a month by using
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’s savings benefit Prime Rx at checkout.

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 acquired primary care provider One Medical for roughly $3.9 billion in July 2022, and Thursday’s announcement builds on its existing pay-per-visit telehealth offering. Video visits through the service cost $49, and messaging visits cost $29 where available. Users can get treatment for more than 30 common conditions, including sinus infection and pink eye.

Medications filled through

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Pharmacy are eligible for discounted pricing and will be delivered to patients’ doors in standard
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packaging. Prime members will pay for the consultation and medication, but there are no additional fees, the blog post said.

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has been trying to break into the lucrative health-care sector for years. The company launched its own online pharmacy in 2020 following its acquisition of PillPack in 2018.
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introduced, and later shuttered, a telehealth service called
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Care, as well as a line of health and wellness devices.

The company has also discontinued a secretive effort to develop an at-home fertility tracker, CNBC reported Wednesday.

— CNBC’s Annie Palmer contributed to this report.



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#

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#launches #fixed #pricing #treat #hair #loss #erectile #dysfunction

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