[STEAM] ‘Disappointing’ Borderlands movie benefitted game sales, says Take-Two

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Take-Two CEO Strauss Zelnick has labelled this summer’s Borderlands movie “disappointing”, but claimed it had a positive impact on game sales.

Based on the video game series developed by its Gearbox studio, the Borderland film was written and directed by Eli Roth, and starred Cate Blanchett, Kevin Hart, Jamie Lee Curtis and Jack ******.

The film grossed just $33 million worldwide, according to

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, against a

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production budget of roughly $115 million, plus marketing and distribution costs of $30 million.

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