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****** Ops 6 might be the biggest Call of Duty release ever

Activision

Call of Duty: ****** Ops 6 is on track to be the most successful Call of Duty release in the franchise’s history thanks to a record-breaking launch, according to Activision and

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.

The companies revealed that ****** Ops 6 had the biggest three-day opening for the series by many metrics. It had the most players, most hours played, and the most total matches, according to a

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. The game also got a shout-out during
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’s quarterly earnings call on Wednesday.

“Last week’s launch of ****** Ops 6 was the biggest Call of Duty release ever, setting a record for day one players, as well as Game Pass subscriber adds on launch day,”

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CEO Satya Nadella said during the call (as reported by
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). “Unit sales on PlayStation and Steam were also up over 60% year-over-year.”

Thank you

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community for making the launch of
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one for the record books… setting new day one and opening weekend records
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— Call of Duty (@CallofDuty)

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While no official numbers have been released, Circana analyst Mat Piscatella confirmed that the launch was indeed huge. He wrote that three days after launch, 52% of all active Xbox Series X/S players and 34% of active PlayStation 5 players launched into Call of Duty HQ, the series’ launcher. “Both were all-time highs for Call of Duty HQ,”

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, adding that this is “bonkers engagement.”

****** Ops 6 is the first Call of Duty game released following

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’s $68.7 billion acquisition of Activision Blizzard, which was finalized last October. It’s not the first in the series to hit Xbox Game Pass (that would be 2023’s Modern Warfare 3), but it’s the first to launch day one to the service. Natella touted briefly about how good the game has been for Game Pass, which Piscatella confirms.

“Supporting data points are beginning to suggest that, yes, coming to Game Pass very likely helped boost Call of Duty engagement on Xbox Series, but it also hasn’t appeared to significantly detract from engagement across other platforms. Still early, needs more data,” Piscatella wrote.

In other Xbox financial news, content and services revenue (i.e., games and Game Pass) increased 61% year-over-year, mostly due to the Activision Blizzard acquisition. This doesn’t take into account ****** Ops 6‘s release, but does factor in the new Xbox Game Pass Standard and Ultimate tiers price hike. While, hardware revenue is down 29%,

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has put more of its effort into expanding the platforms for its first-party titles, as well as Xbox Game Pass. This all comes in a year where Xbox has ***** off at least 2,500 workers and closed four studios.














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#****** #Ops #biggest #Call #Duty #release

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