Can the Racists in the Room Calm Down? Tencent Has Actually Saved Ubisoft 5 Years Before the New Takeover Rumor Got You Worked up

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Can the Racists in the Room Calm Down? Tencent Has Actually Saved Ubisoft 5 Years Before the New Takeover Rumor Got You Worked up

Another day, another problem surrounding Ubisoft. With internal mismanagement, ******* releases, and countless controversies surrounding its games these years, it feels as though the company, being a shell of its former self from over a decade ago, is essentially trying to speed-run itself into ***** at this point.

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Alamut in *********’s Creed Mirage – Image Credit: Ubisoft.

Now, though, the looming specter of Tencent’s increased stake in the company has people even more worried about the future of the company’s various IPs. Many worry that the buyout would arguably be the final nail in the coffin. But here’s the thing: We believe that the tech giant might not be the villain in this story.

Is Tencent’s Buyout Indeed the End of Ubisoft as We Know It, or Is It the Light at the End of the Tunnel?

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Kay entering the Akiva’s Jungle in Star Wars Outlaws – Image Credit: Ubisoft.

From Star Wars Outlaws’ disappointing sales to the steady decline of XDefiant, Yves Guillemot and his company are undeniably on some shaky ground at the moment. Most damaging of all, however, has been the whole debacle surrounding *********’s Creed Shadows—a game that was supposed to be the company’s saving grace.

The result is that the company’s stock has hit a 10-year low, and not only has confidence in its leadership completely crumbled, but consumers themselves are left completely disillusioned due to all of its missteps.

But, amidst all the chaos, Tencent has, once again, stepped in to save the company from its

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. After all, you might remember how, a few years ago, Ubisoft was on the verge of a hostile takeover at the hands of Vivendi.

Back then, the MNC quietly secured a stake in the company to shield it from Vivendi’s aggressive acquisition attempts all the way until 2018, when the French mass media company finally made its

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Circling back to the present, though, and finally addressing the elephant in the room, people are just not happy with the news of the potential buyout. It’s justified, too, as no matter how much stability it brings to the industry, the lingering distrust of Ma Huateng’s company, whether justified or not, clouds all positivity surrounding it.

Many are now pointing to the conglomerate’s focus on mobile gaming, heavy monetization practices, and alleged ties to the CCP as massive causes for concern.

That said, though, it’s also important to acknowledge that, despite being the biggest company of the industry, it has maintained a relatively hands-off approach in its involvement with other developers and publishers, notable Riot and Epic Games.

So, it stands to reason that a similar dynamic could play out here, offering the Guillemot family’s company the break it so desperately needs. Plus, we should also not forget amongst all the fearmongering that, at the end of the day, Ubisoft is the sole architect of its current state.

Tencent May Be an Awful Company, but Let’s Not Forget What Put Ubisoft in Its Current State

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Naoe infiltrating a fortress in *********’s Creed Shadows – Image Credit: Ubisoft.

To reiterate, while it’s tempting to portray Tencent as the great villain that will truly ***** the company, it’s present state is largely the result of nearly a decade of wrong decisions and internal failures.

For instance, Yves Guillemot, the first man to make a supposed quadruple-A title, continues to sit at the helm of this company in spite of his leadership being questioned for years, with shareholders like AJ Investments even calling for his

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But that’s just the leadership part. It’s also important to address that poor creative decisions, franchise fatigue, trend-chasing, and cancellations of nearly-finished titles have also contributed to the decline.

That is to say, Tencent, despite its unbelievably bad reputation, hasn’t been the driving force behind this. If anything, Ubisoft’s missteps led to this precarious situation.

Now, suppose the company behind all PUBG Mobile does start getting more involved in Ubisoft’s game development processes. In that case, the worst that we hope will happen is the release of a few high-quality but demonically monetized titles.

We see this as follows: Could things get any worse for the company? Absolutely. But considering where this company is now, it doesn’t have much further to fall anyway.

With all that said, what are your thoughts on the buyout? Which company do you think would have been better for Ubisoft: Vivendi or Tencent? Let us know in the comments below.

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