Radio ratings: 96FM dominates Perth radio scene as 6PR biggest talkback loser

[Pelican Press 0]

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Radio ratings: 96FM dominates Perth radio scene as 6PR biggest talkback ******

Perth is tuning out of talkback radio.

In the latest ratings, released on Tuesday and covering the ******* from July 7 to September 14, ABC Perth rated seventh after another fall of 0.3 per cent.

Talkback stalwart 6PR sat in fifth place after an overall audience decrease of 0.5 per cent.

Their breakfast crew, Steve Mills and Karl Langdon, lost 1.2 per cent of listeners who opted to tune out during their early morning commute to work.

Also tumbling in popularity was ABC Radio Perth’s Afternoons with Michael Tetlow which held just 3.5 per cent of the timeslot audience after losing another 0.6 per cent of listeners.

Camera IconAlso tumbling in popularity was ABC Radio Perth’s Afternoons with Michael Tetlow which held just 3.5 per cent of the timeslot audience after losing another 0.6 per cent of listeners. Credit: Supplied

But the demise of the gabfest did have one silver lining, ABC Perth’s breakfast shift with veteran journalist Mark Gibson saw another slight increase of 0.3 per cent.

At the top of the pops, the ratings were great news for 96FM which has taken over as top dogs in audience share with 15.2 per cent of the market.

The station is up by 0.9 per cent from the last survey, released in August, and took the crown from Nova 93.7.

Last survey, Nova was at the top of the airwaves holding 15.1 per cent share and 96FM was in second place at 14.3 per cent.

Meanwhile, Triple M’s breakfast program is on the rise gaining 1.4 per cent of listeners, the biggest increase out of all stations this survey.

Overall audiences: People 10+96FM – 15.2 per cent (0.9 increase)Nova 93.7 – 14.1 per cent (0.5 decrease)Mix 94.5 – 11.7 per cent (0.3 decrease)Triple M – 10.7 per cent (1.5 increase)6PR – 6.8 per cent (0.5 decrease)Triple J – 5.8 per cent (0.1 increase)ABC Perth – 5.7 per cent (0.3 decrease)6IX – 5.4 per cent (1.2 increase)ABC Classic – 2.2 per cent (0.1 decrease)ABC Newsradio – 1 per cent6RN – 0.9 per cent

Source: GFK. Survey *******: July 7 to Sep 14

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