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News Corp would have ‘lost $9m by ditching Google ads’

Pelican Press

By Pelican Press,
in World News

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News Corp would have ‘lost $9m by ditching
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ads’

News Corp in 2017 estimated losing at least $US9 billion ($A14 billion) in ad revenue that year if it had switched away from

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’s massive advertising apparatus, keeping the media conglomerate captive to the Big Tech company, a former News Corp executive has testified.

“I felt like they were holding us ********,” Stephanie Layser said the second day of

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’s antitrust trial in Virginia on Tuesday.



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#News #Corp #lost #ditching #

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#ads

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